Why It Takes So Long to Acquire a New Client

We live in an instant gratification world, don’t we> I suppose we could harken back to BF Skinner’s hungry rats, then combine that with the expectation of instant answers we get from the Internet to understand why we, as human beings, want and expect everything to happen the MOMENT we want it to happen! Think it… will it… snap your fingers – there it is. This concept came to mind after a conversation with my husband. He recently retired from his field engineering career. He loves to golf and fish and this time of the year, doesn’t lack for anything …

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