patients

What Aretha Franklin Can Teach Us About Communication

r-e-s-p-e-c-t

This post asks the question: Under what circumstances do we go to the wall for our patient-clients? And when we need to go there, what’s the best approach? Scenario: Your patient-client checks in for a medical appointment and the receptionist is rude during the process. Do you say or do anything? And if so – how and what?  Scenario: As you sit by your patient’s hospital bedside, a nurse comes in to change a dressing already wearing gloves. You ask her to wash her hands and put on new gloves and she cops an attitude. Do you insist? And if …

What Aretha Franklin Can Teach Us About Communication Continue Reading

Employers as Clients – Pushing the Right Buttons and Avoiding Landmines, Too

employee benefits button

One great idea for marketing our advocacy services and acquiring new clients is to reach out to employers to encourage them to hire us on behalf of their employees. When done well, and right, it can be a win-win-win situation for all involved, and in the end, the patient-client-employee feels extremely well served. Seems pretty simple, right? Well, maybe not so… Many independent advocates have attempted such outreach in the past, only to be met with brick walls and great frustration. I think they just didn’t have enough knowledge about the HOW and the WHY. So that’s a bit of …

Employers as Clients – Pushing the Right Buttons and Avoiding Landmines, Too Continue Reading

Science, Darwin, and Advocacy Ethics

“Back in the day” there was a piece of advice that admonished us to remember that if you went on a first date, or when you invited the boss to dinner, or while you were at work, or during similar scenarios where you needed to be aware of the sensitivities of the company you kept, you should make sure you avoided conversations about religion and politics. The reason to avoid those conversations with folks was clear: you always wanted to be sure you didn’t offend someone else at the beginning of a friendship or relationship or ongoing with people you …

Science, Darwin, and Advocacy Ethics Continue Reading

Beware Those Wolves in Sheeps’ Clothing

wof in sheeps clothing

This post was originally published in July 2013, and was updated in July 2020. Two unrelated stories have crossed my path, but their bottom lines are the same. It’s too easy to be fooled. Story #1: … is based on a scathing article from the Wall Street Journal about the amount of money medical device companies pay to the doctors who use their products. The story is mostly focused on investigations from the Justice Department starting with one doctor who lived and worked in California, Dr. Aria Sabit, who insisted on using certain spinal implant products because he owns part …

Beware Those Wolves in Sheeps’ Clothing Continue Reading

(Update #4) Finding Opportunities During this Crisis

Covid-19 Update: April 1, 2020 Sadly, but not surprisingly, I know those of you in practice just aren’t hearing much from new business / clients these days. Beyond the fact that everyone still appears to be in shock over this crisis (no surprise – aren’t we all?), I’m sure most people who might have been reaching out for help feel like even advocates would be helpless. After all – we’re all shut in. Even in areas where that’s not the law, smart people – the ones who reach out for private advocates – have taken those steps themselves. During the …

(Update #4) Finding Opportunities During this Crisis Continue Reading

(Update #3) Starter Ideas for Helping Clients During a Pandemic

Covid-19 Update: March 21, 2020 Responses to my previous post indicate many advocates are beginning to emerge from your “OMG” moments and trying to figure out how to get started, to prepare yourselves for what is to come. GREAT! Here’s a start – a good idea for getting your head into the right space while you help others: Research local pharmacies, their hours, their delivery options, and phone numbers. Do some outreach to current and pending clients (call, text, or email) to ask them about their supply of their regular, daily meds, and to remind them they will need to …

(Update #3) Starter Ideas for Helping Clients During a Pandemic Continue Reading

Do NOT follow this link or you will be banned from the site! Scroll to Top

Join us in January for
100 Days to Launch Your Practice!
Save money - Early Registration - Ends Soon!